Speakers
Luke Alley
’12 CO Session: TBD
’12 AZ Session: Checkbook SEO: Is PPC Worth It For Lenders?
Luke Alley is the Director of PPC at Dream Systems Media – a trend setting Internet marketing firm with locations in Utah and Arizona. Luke has worked with clients in many verticals including financial, travel, real estate, legal, healthcare, and best of all, chocolate. Luke has also specifically worked with a national leader in mortgage lending for several years and considers lead generation marketing his bread and butter.
Luke is an Adwords Certified Partner and Microsoft Advertising Accredited Professional. Recently, he has been consulting Google on Engage, a new Google program designed for PPC Agencies. Luke is also an active participant in #PPCChat on Twitter. When he is not generating leads for his clients Luke enjoys being with his wife and son, playing tennis or golf, or working on one of his many websites.
Jonathan Blackwell
’12 CO Session: TBD
Residing in Atlanta, GA & a graduate of Auburn University, Jonathan & his team are focused on delivering the best refinance experience anywhere.
Specializing in helping home-buyers purchase and renovate foreclosures since 2007, Jonathan and his team have turned their focus to helping current home-owners stay in their homes and take advantage of current market conditions.
In addition to company recognition for service and production, Jonathan is a valued contributor for several top mortgage sites. He also regularly teaches continuing education to fellow real estate industry colleagues.
John Glynn
’12 CO Session: TBD
’12 AZ Session: Database Segmentation-Stop Talking AT Your Customer
’11 CO Session: Becoming an Infovore: Building and Taming the Information Fire Hose
John is a full time originator in Oakland, CA. Caught particularly vulnerable when the 2007 ‘mortgage meltdown’ hit, he committed to a complete business reboot. Three years into his second run in the business, in 2010 he enjoyed personal records in both production and revenue. He attributes the recent success to his willingness to explore and adopt new technology, a vehement appetite for knowledge, and a renewed commitment to some of the business basics – not to mention a little dose of humility and a lot of hard work.
Dan Green
’12 CO Session: TBD
’12 AZ Session: How to Get Clicks: They Found Your Website, NOW What?
’11 CO Session: Run Your Business Like A Pro
Dan Green is a loan officer and author of the premier mortgage blog in the country, The Mortgage Reports. Dan’s mortgage market commentary appears in the Wall Street Journal, MarketWatch, HSH Associates, and on Bankrate.com. He is a regular guest on the First Business television program and has appeared on NPR. In 2006, Dan founded Bring the Blog, a blog-for-you service for real estate and mortgage professionals. In 2010, he founded Rate Quote Widget, a free, lead-generating WordPress plugin for loan officers.
Linda Hall
’12 CO Session: TBD
Linda has been in the mortgage industry since 1988. She started in commercial and then switched to residential in 1992. Linda has served in many role in the business; Processor, Loan Officer Assistant, Branch Manager, Owner, CFO and a Loan Originator. Her journey was backwards compared to most, starting as the owner of a small brokerage giving her a unique insight into each function of the mortgage origination business.
Apart from the mortgage industry, Linda received her private pilot’s license in 1984 and pursues culinary interests gained from a degree (with honors) from LeCordon Blue Culinary Academy.
Stacey Harmon
’12 CO Session: TBD
’12 AZ Session: Marketing: Secret Weapon Facebook – Forget Consumers, Focus on Real Estate Agents
Stacey Harmon is a Facebook expert (and fanatic) whose company, Harmon Enterprises, helps real estate professionals execute effective Facebook marketing strategies for their business. She is the author of Facebook Page Marketing: Content Strategies for Real Estate and speaks on effective social media and Facebook strategy at brokerages, state conventions, and associations across the nation. She is a licensed agent with 16 years of real estate industry experience and holds an MBA from the University of California, Irvine.
Ross Hudgens
’12 CO Session: TBD
Ross Hudgens is the SEO Manager for Full Beaker, Inc in Bellevue, WA – a lead generation company specializing in mortgages. Ross is a frequent speaker at SEO industry events such as Distilled’s Linklove, SMX Advanced, and the Blueglass conference. He is regularly referenced as a thought leader in the SEO space and runs a popular SEO blog at RossHudgens.com.
Bill Kidwell
’12 CO Session: TBD
’11 CO Session: Quiet Desperation or the Quiet Before the Storm
Bill Kidwell is the founder of IMPACT Mortgage Management Advocacy & Advisory Group (IMMAAG) and has grown his subscriber base by 2,700% since the IMAAG website launch 18 months ago. The company’s primary objective is to create a virtual, effective, and harmonious voice for mortgage professionals and consumers and to provide a credible resource for legislators and regulators when mortgage issues surface.
He is a past president of the Colorado Association of Mortgage Brokers (now CoAMP) and was named the 2006 Colorado Mortgage Broker of the Year. Bill continues to originate mortgage loans while he focuses the majority of his time on tilting at his favorite windmill – the legislative and regulatory processes that burden consumers and mortgage professionals without justification.
Kelley Koehler
’12 CO Session: WordPress Track
Kelley Koehler is the Production Manager for Zeek Interactive out of Huntington Beach, CA. For more than a decade, Kelley has designed, analyzed and field-tested web systems. She is a testing expert and a process optimization specialist (and she kicks butt at teaching RE professionals WordPress).
David Krushinsky
’12 CO Session: Coming Soon!
’12 AZ Session: From Lead to Lock: Tips and Tools to Move Consumers Through Your Sales Funnel
David Krushinsky has originated mortgages in Scottsdale, AZ since 2002. Early on, David realized the value of business relationships and referrals and built his business around serving real estate agents. In 2007 when the real estate boom ended in Arizona, David realized his top producing agent was receiving all of his business through online marketing efforts. It was at that point that David’s philosophy toward technology shifted.
Today, he is a certified instructor teaching the same principles that helped him create success for his own business. David has taught continuing education, lectured to Financial Planners and CPA’s and hosted a weekly radio show. He has also spoken at mortgage events across the nation, including grass-roots events like Mortgage Revolution.
Brian Larrabee
’12 CO Session: The Real Opportunity with HARP
Brian Larrabee, CMPS® product architect and founder of Estate of Mind, Inc. has 30 years of experience as an investor, developer, builder, mortgage banker/broker, financial advisor, author, speaker and trainer. His company, Estate of Mind, Inc., produces the Visual Guide to the Housing Market and other educational tools for the benefit of consumers, bankers and real estate professionals.
Steve Lines
’12 CO Session: TBD
’12 AZ Session: Socially Awkward: Mortgage Internet Advertising Compliance
Steve Lines is the Branch Manager for Academy Mortgage in Scottsdale, AZ and Mesa, AZ. He’s been involved in real estate finance since 1996 when he worked his way through college as a Spanish-speaking loan officer.
In addition to running a branch, Steve is also an instructor at the Arizona School of Real Estate where he teaches licensing & continuing education classes to Mortgage & Real Estate Professionals. He is particularly interested in social media marketing and compliance.
Justin McHood
’12 CO Session: TBD
’12 AZ Session: SEO: What’s a Ranking Signal?
Justin works on various lead generation projects and manages to find time to play with new ideas on the web. He is the creative force behind LinkDip. In Arizona, he works for Academy Mortgage doing whatever they ask. The thing he likes most about the web is how he doesn’t have to get a job that requires him to wear pants every day.
Ryan Minick
’12 CO Session: TBD
’12 AZ Session: Demo: Loan Elerts
Ryan is a licensed mortgage originator as one of The 2 Mortgage Guys. His team has built a business around REALTOR referral purchases. They consistently rank as the top origination team in their company. Ryan is also the co-owner of Loan Elerts, a web based application designed to help Loan Originators communicate during the loan process. Ryan has taught marketing strategies with The Mortgage Marketing Animals and has been featured as the mortgage expert through a weekly video series published on AOL. Ryan’s passion is outside the box marketing and lead generation.
Mike Mueller
’12 CO Session: TBD
’12 AZ Session: Building Facebook Ads that Work!
Mike is a former Mortgage Banker and Broker turned “Tech Geek” who specializes in Social Media. He builds engaging Custom Facebook Business Pages and WordPress blogs for real estate professionals.
Mike writes AreWeConnected.com, a blog dealing with social media and technology as it pertains to real estate. It is listed in Alltop and ranked by AdAge. He publishes articles in the San Francisco Examiner and the BusinessWeek Exchange and has been quoted in articles for Bankrate, Scripps, the San Jose Mercury News, and the front page WSJ for writing mortgage Haiku.
Dean Ouellette
’12 CO Session: Evernote for Real Estate Professionals **New Session – Description Soon**
’12 AZ Session: Productivity: 5 Skills You Need to Become a Productivity Ninja
Dean Ouellette is a full time Real Estate agent in the Phoenix East Valley obsessed with tweaking systems to create more time in his day for one objective, so he can have a life.
One of his most recent projects is the Productive Dad Blog where he ponders everything from applications that link his Android phone, iPad and computer … to hacking his exercise and diet routines. Dean is always experimenting with ideas to free up the one thing we all want, more time.
Chik Quintans
’12 CO Session: TBD
Chik is the Digital Asset Manager and Assistant Sales Manager for Atlas Mortgage a Division of Pinnacle Capital Corp in the Lynnwood, WA. Chik builds and manages the company’s digital assets focusing on lead generation, web optimization and content syndication. He also supports our the companies mortgage originators with their digital marketing efforts so that they can maintain and grow their sphere of influence and online marketing authority. He is a regular contributing writer to industry publications and speaks at industry events. He is a licensed Mortgage Advisor, and maintains an active past client database.
Last year Chik launched UnderGround Marketing Society, a digital marketing agency focused on local WA businesses and sales teams. The company also reaches across several industries across the US and he has found that many of his clients are excited when they discover the value of a superior online presence.
Scott Schang
’12 CO Session: TBD
’12 AZ Session: The Approach: How to Use the WordPress CMS to Generate Mortgage Leads
’11 CO Session: Attraction Marketing to Empowered Consumers
As a Branch Manager of Broadview Mortgage in Orange, CA Scott’s approach to the business has been to identify and develop niche opportunities within specific demographics of home buyers making buying decisions online. He developed HomeownershipUniversity.com using WordPress as a central content management system and a blog that receives over 20k unique visits a month from Google searches. Scott’s mission and message to other industry professionals is to Educate and Empower Homeowners.
David Smith
’12 CO Session: Website Images Optimized **Session Topic Back By Popular Demand**
’12 AZ Session: Website Images Optimized
Dave Smith is a WordPress geek and photo buff living in Tucson, AZ. He is an avid Blogger & Photographer and spends his professional time designing and building online marketing solutions for small businesses to create a better customer experience. He has have authored the hyperlocal Tucson real estate blog since 2007 as well with almost 1200 posts and even more photos. It is the marketing basis for his Tucson real estate business.
Tim Swierczek
’12 CO Session: Coming Soon!
Tim Swierczek (pronounced: swer-zic) is an active originator with iLoan, a Minnesota-based Mortgage company. A business-development and origination expert, Tim has owned his own brokerage and has served the mortgage industry for over nine years. He served on the board of directors of the Minnesota Mortgage Association (MMA) for 4 years where he served as the 2010-2011 President.
Tim is a self-professed mortgage geek, who is known for his knowledge of mortgage guidelines, ability to handle complex income, and customer situations. Swierczek was named to the Minneapolis/St Paul Magazine 2011 Super Mortgage Professional List (11/11) and, is often cited as a Mortgage Expert by large media throughout Minnesota. Swierczek attended the University of Minnesota and currently lives in St. Paul with his wife, daughter, and two sons.
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